How can insurers advance customer growth strategies?

Connecting insurance customers – and decisions – with technology

With competitive pressures and the growing demands of consumers, making good decisions on prospective customers and policyholders has never been more critical for insurers.

Insurers need to shift from siloed, disparate customer decision making that has historically dominated operations, to one that is ‘connected’ – shared data, coordinated strategies and centralized services spanning lifecycle and functions – in order to get a deeper and broader view of the customer.

The goal is to have an enterprise-wide, singular focus on the customer.

This white paper from analytics software company FICO discusses the value of connected decisions and various technology options that can help insurers improve their decisions for prospects and policyholders. Learn more about:

• Why insurers must adopt a new ‘connected decisions’ perspective on their customers and technology
• Four functional areas of insurance where it is highly beneficial for connecting decisions
• Use cases and scenarios of applying decision technology across the lifecycle

 

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About FICO:

FICO (NYSE: FICO) is a leading analytics software company, helping businesses in 80+ countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company's groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries. FICO provides analytics software and tools used across multiple industries to manage risk, fight fraud, build more profitable customer relationships, optimize operations and meet strict government regulations. Many of our products reach industry-wide adoption. These include the FICO® Score, the standard measure of consumer credit risk in the United States. FICO solutions leverage open-source standards and cloud computing to maximize flexibility, speed deployment and reduce costs. The company also helps millions of people manage their personal credit health. FICO: Make every decision count™.

Learn more at www.fico.com.

For FICO news and media resources, visit www.fico.com/news.

FICO and "Make every decision count" are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries.